Template Categories Overview
What Lega's template library covers — social, print, presentation, and marketing — and how to pick the right category for your project.
Lega's templates are organized into categories so you can start from the right shape for your output — a social post is a different design problem than a print flyer, even before you've written a word of copy. This page is a map of what's covered and how to choose.
For how to actually apply and customize a template once you've picked one, see Using Templates.
Social
The largest and most frequently used category, covering the dimensions and conventions of the major platforms:
- Feed posts — square and portrait formats for Instagram, Facebook, and LinkedIn feeds.
- Stories and Reels covers — tall 9:16 formats built for full-screen mobile viewing, with safe zones that account for UI overlays (profile icons, captions, reply bars).
- Carousels — multi-frame sets designed to work as a sequence, with consistent framing across slides so swiping feels intentional rather than accidental.
- Cover and banner images — wide formats for profile headers and channel art.
Social templates lean toward high contrast and large type, since most of this content is viewed briefly, at small size, while someone is scrolling. If you need exact pixel dimensions for a specific platform rather than a starting design, the Social Media Sizes Cheat Sheet has the full reference table.
Templates built around physical output, where the constraints are different from anything on-screen:
- Flyers and posters — single-page promotional pieces in standard print sizes.
- Business cards and postcards — small-format templates with layouts that account for print margins.
- Menus and one-pagers — denser layouts built for readability at arm's length rather than screen-scroll speed.
Print templates are built with bleed and safe-area conventions in mind, but you should still run a finished print piece through the print-readiness checks before sending it to a printer — resolution and color mode matter in ways they don't for screen output.
Presentation
Slide-shaped templates for decks and structured multi-frame content:
- Title and section-divider slides — high-impact, low-text frames for opening and pacing a deck.
- Content slides — layouts built to hold a headline plus supporting text, image, or chart placement without feeling cramped.
- Closing/CTA slides — end-of-deck frames built around a single clear next step.
Because Lega documents support multiple frames in one project, a presentation template set is really a sequence of related frames — pick a set as your starting point and use the frame model to keep them together as one deck.
Marketing
Broader promotional formats that don't fit neatly into social or print:
- Digital ads — standard display ad dimensions for web and paid social placements.
- Email headers — wide banner formats sized for the top of a marketing email.
- Announcement and launch graphics — flexible layouts for product updates, sales, and event promotion that don't map to a single platform's exact spec.
Marketing templates tend to be the most general-purpose category — a good default if you're not sure which of the other three fits, and you mainly need a clean, promotional layout to build from.
How to pick a category
A few quick heuristics:
- Start with where it's going. If you know the destination — Instagram Stories, a printed flyer, a slide deck — pick that category first. The dimensions and layout conventions are already tuned for it, which saves you from resizing and rebalancing later.
- When two categories could work, pick the more specific one. An event announcement could live in Marketing or Social; if it's specifically an Instagram post, the Social category will have safe zones and aspect ratios already handled.
- Don't over-index on category if you're generating with AI instead. Categories mainly matter for browsing a template library. If you're describing what you want and letting Lega generate a layout, dimensions and format are just part of the prompt — see What is Lega? for how AI generation differs from template browsing.
After you pick
Once you've found a template that fits your category and format, Using Templates covers applying it, customizing the layers, and combining it with a saved brand kit so the result matches your existing colors and fonts without manual restyling.